Wanderlust CEO Blog

Travel Agency Marketing Blueprint: What Every Travel Agent Should Know

Aug 15, 2020 | Aspiring travel agents, Launch a travel business, Marketing, Travel Business

If you’re going to succeed and excel in today’s travel industry, you’re going to have to wear multiple 👒 hats.  And I’m not talking about wearing your Mickey Ears on top of your Goofy Ears (although that’s a fashion statement I could get behind).

The first article of headwear I’m referring to is that of the travel expert.  That’s probably the one you’re probably the most 😃 excited about.  You love to ✈️ travel, you love learning about travel, you love teaching others about travel…  It’s what got you into this business in the first place, right?

But the other hat, the one that you may not have spent a lot of time thinking about, is that of the online marketer.  

That’s right, the customers aren’t going to show up at your doorstep by magic, begging you to set them up with 💰💰 millions of dollars worth of 🚢 cruises and safaris.  You’re going to have to market your services to draw them in.  

I’ve been studying the ins-and-outs of travel agency marketing for decades now, both for my own business and for the travel agents I’ve been helping to grow their businesses through Careers on Vacation.  With all that experience and research, I’ve developed some 🗝️🗝️ keys to travel agency marketing that every travel agent should know, whether you’re a seasoned veteran or a fresh-faced newcomer to the field.  

In this YouTube video, I lay all that goodness out for you.  You’ll learn how to prepare before you start marketing your business, how to decide what niche(s) you should focus on, how to identify your ideal clients, how to plan your marketing calendar to account for seasonal travel opportunities…  This is all gold and I want to share it with you.  Check it out here:  


If you’re fairly new to the travel biz, you should also know about my brand-new FREE Masterclass, 5 Shifts To A Six Figure Travel Business And Beyond!  It’s designed especially for travel agents in your position – agents who are just starting out or with limited experience – and it’s going to teach you how to boost what may only be a hobby at this point into a successful, portable, 💲 profitable travel business.  

Click the link here to sign up:  careersonvacation.com/masterclass

And if you’re ready to really supercharge your business and make it soar, you may be ready to dive into the Careers on Vacation Mastermind!  It’s the ultimate tool for travel professionals and travel agency owners.  You’ll get hands-on support, private coaching, and of course all the travel agency marketing tactics and strategies you need to keep new customers rolling in.

Apply using the link below and let’s get on a discovery call and see what we can do together! 


I want your travel business to succeed and excel, and really stand out in today’s market.  Get yourself out there and make it happen!


In abundance,



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Travel Agency Marketing Blueprint: What Every Travel Agent Should Know

Learn the keys to marketing your business in today’s travel industry!

Explore the Wanderlust Campus blog, where you’ll find an abundance of travel agent resources to start generating serious momentum in your travel business.

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